RZSS Education

RZSS Specialist Sessions


Here at RZSS, we have a wealth of knowledge across many subject areas from the most obvious (animal science and captive breeding) to the less obvious (the knowledge behind our business, marketing, HR and IT). Whatever area you are studying at college or university, we hope we have something of interest in our Specialist Sessions

All lectures are just £8 and include access to the Zoo or Highland Wildlife Park for the whole day, so book now to hear from the professionals, gather great case study evidence to support your studies and also enjoy a fun day out. We look forward to welcoming you soon.

RZSS Specialist Sessions

 

 

Animal Behaviour and Cognition

A chimp at Edinburgh Zoo

Session Aims:

  • To provide an overview of the purpose of studying animal cognition
  • To present the range of projects undertaken at Edinburgh Zoo research centres
  • To learn about the importance of public engagement in science

Session Date: Friday 22nd November, 10:30am

Location: Bundongo Lecture Theatre, Edinburgh Zoo

Book your place now!

 

The Use of Marketing to Drive Footfall

Edinburgh Zoo marketing on the side of a Lothian Bus

Session Aims:

  • To learn how the Royal Zoological Society of Scotland uses marketing to drive footfall to both Edinburgh Zoo and Highland Wildlife Park
  • To understand the use of mass market advertising and direct marketing within a visitor attraction
  • To gain an insight into the increasing importance of digital marketing across the sector

Target Audience: Business students, specifically marketing, advertising, public relations

Session Date: Wednesday 6th November, 11:00am

Location: Education Centre, Edinburgh Zoo

Book your place now!

 

Cat Conservation

Scottish Wildcat

Session Aims:

  • Define the term conservation genetics and understand the types of questions it can answer.
  • Understand the laboratory techniques required to generate suitable genetic data, from sample collection to DNA extraction and genotyping methods.
  • Describe the limitations of genetic analyses in a conservation setting.
  • Give examples of where genetic analyses have contributed to conservation decision-making.

Session Date: Wednesday 16th October, 11:00am

Location: Education Centre, Edinburgh Zoo

Book your place now!

 

 

Charity Fundraising

Giant panda at Edinburgh Zoo

Session Aims:

  • To understand the importance of charity fundraising for large scale, complex organisations
  • To gain an insight into some of the fundraising campaigns in use and the techniques being applied
  • To learn more about the different routes to fundraising; grants, trusts, legacies, public campaigns, patrons etc

Target Audience: Business students, CPD for fundraisers

Session Date: Wednesday 13th November, 11:00am

Location: Education Centre, Edinburgh Zoo

Book your place now!

 

Interpretation and Exhibition Design

Ruby and Zed at Edinburgh Zoo

Session Aims:

  • To learn more about planning and delivering interpretation for an outdoor attraction
  • To gain an insight into the design process and challenges
  • To understand the importance of play in learning
  • To consider the wider role of public engagement opportunities in zoos

Target Audience: Exhibition design and science communication, public engagement students

Session Date: Wednesday 27th November, 11:00am

Location: Education Centre, Edinburgh Zoo

Book your place now!